Procter&Gamble x Carbonstop | Carbonstop, as the only sustainable company, was invited to attend Procter&Gamble Digital Innovation Day

On July 21, the "Explore, Empower, Win" 2023 Digital Innovation Day event, hosted by Procter & Gamble, took place at the P&G China headquarters. Carbonstop, as the sole representative in the sustainable carbon neutrality field, was invited to participate alongside leading companies in various sectors such as Xiaoice and Tuya, to discuss how to apply digital capabilities to innovation practices.

Yan Luhui, founder and CEO of Carbonstop, delivered a keynote speech on "Why and How Enterprises Can Reduce Their Carbon Footprint" and engaged in discussions with Xu Min, Chairman of P&G Greater China, on topics such as "Sustainability" and "Carbon Neutrality."

Yan Luhui shared how Carbonstop helped M&G create China's first carbon-neutral stationery, introducing how digital and visual tools, along with the pioneering "CREOS" carbon neutrality methodology, are integrated into practice. He explained how these methods help companies better manage their carbon emissions through calculation, reduction, engagement, offsetting, and communication.

Currently, the CREOS methodology has been successfully applied to carbon neutrality projects at companies such as Starbucks, Baidu, ByteDance, Meituan, Hillhouse Capital, SKP, and M&G, assisting over 1,200 domestic and international enterprises in managing their carbon emissions.

As a global leader in carbon management software and consulting services, Carbonstop focuses on helping companies calculate, analyze, manage, and reduce carbon emissions. In the future, Carbonstop will continue to commit to building comprehensive applications for enterprise carbon management, making carbon data ubiquitous, visual, and valuable. We will empower sustainable development through technological innovation and contribute to the realization of China's dual carbon goals.